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Impact of COVID-19 on Indian Cricket equipment manufacturers
Cricket equipment manufacturers in India witnessed almost zero sales in the first couple of months into the lockdown. However, sales have started to pick since the lockdown has eased. But the manufacturers are still 70 to 80 per cent short of usual sales.
Indian football fans set to watch yet another International football league
Canadian Premier League rights for India have been acquired by 1Sports, the pay-television channel launched at the start of the year by Indian media company Lex Sportel Vision.
Rajasthan Royal’s sign an interesting sponsorship deal with an aim to break taboos in India
In a first of its kind sponsorship deal IPL franchise Rajasthan Royals have signed sanitary pad brand Niine as their sponsor and have taken a bold step to break taboos in India around menstruation.
Tiger Wood set to launch the second season of his documentary ‘My Game’
Media group Discovery and Tiger Woods will launch a second season of the My Game: Tiger Woods video series globally on August 20. The series will be carried on Discovery’s Golf Digest platform.
After a blockbuster IPO debut on NYSE, RedBall have a target to acquire a sports team within two years
Gerry Cardinale and Billy Beane are set to begin their search for a professional sports franchise after their RedBall Acquisition Corp special purpose acquisition company (SPAC) raised US$575 million in its initial public offering.