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Seven signs that show eSports have arrived and have commercial potential

The nexus between Sports and Business.


eSports is a real thing and in early 2015 I had put some reserach together to inform sports business enthusiasts that eSports is here to stay.


Nilesh Deshmukh | sportsnexus

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Nilesh Deshmukh
I am passionate about sports and passionate about marketing. As a sports marketer, I have built significant expertise in successfully delivering medium to long term digital marketing strategy for global sports entities and brands like Arsenal FC, Manchester United FC, Chelsea FC, Major League Baseball, Formula E, and AELTC, etc to engage with their fans in India. I am currently based in London and lead India business at Engage Digital Partners.