How team Australia’s pre-meditated cheating shook the cricketing world

When team Australia plays cricket, nothing is certain. Their recent South Africa tour has lived…

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Everything you need to know about the BCCI television rights auction

After the successful Indian Premier League broadcast rights auction BCCI has turned it's attention to…

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esports business opportunity in India

  Esports is the fastest growing and highest engaging form of sport in the world.…

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Is investing in Indian Super League commercially viable for it’s franchises?

Indian football took another giant stride when Indian Super League Season 4 kicked off in…

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Rakuten sports investments explained

When Rakuten signed a sponsorship deal with FC Barcelona and followed it up with a…

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Why critics should wait for the Under 17 World Cup to end before bitching about the lack of match day attendance

India is hosting the biggest football event but critics have left no stone unturned in…

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Is 2017 the big year for sports licensing in India?

According to Jibi George COO, Dream Theatre, India's leading Licensing and branding agency, FIFA U-17…

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Ten reasons why sports rights holders should invest in video content for second screens

Video consumption on second screens is on a rise. Platforms like Youtube and Facebook are…

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What we can learn from Facebook’s $610 million failed IPL bid

IPL is India's biggest sports league. In a span of 10 years, it has become…

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Ten Interesting Facts about the 2017 IPL media rights bid

Recently concluded IPL media rights bid process saw 24 companies picking up the tender for TV/Digital rights. 14…

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