Is Indian Olympic Association’s sponsorship drive for Tokyo 2020 a success?

Have Tokyo 2020 Olympic games being better than Rio 2016 for the IOA when it comes to onboarding corporates as sponsors/partners? And how is the IOA utilising the monies as rewards for Indian athletes at Tokyo 2020 games? To find out see the infographic below. In terms of event v event commercial comparison, the #IOA was successful in raising more sponsorship and adding more partners. This is particularly good because they managed to do it during a pandemic.

It’s not just the athletes who win medals but their coaches will also get a cash reward. Along with the winners the IOA will also:

Give monies to all the participating National Sports Federations and will give money to every athlete that represented India at @Tokyo2020

Here is the detailed infographic: