Everything you need to know about the growth of football viewership in India By Nilesh Deshmukh October 14, 2022
Share Share The nexus between Sports and Business.Fans.Life. Gaming today mostly happens on walled-off data networks. This means that users cannot own their in-game assets (skins, avatars, abilities, etc.). The platform owns them. Blockchain games like Axie Infinity are disrupting this model because users own their assets, such as nonfungible tokens (NFTs), on Axie and are able to sell them in a free market economy for profit. One of the biggest reasons for the growth of Blockchain gaming is that players can get paid to play. Axie Infinity is leading the charge in the P2E model. Axie users make investments to acquire the Axie NFTs and the AXS native token to begin play. They can earn the Smooth Love Potion (SLP) token by playing and competing, as the tokens earned can then be exchanged for other crypto assets or fiat currency, etc. Sports Business Updates PodcastWeekly Sports Business Updates now available in AudioListen to all the episodes Previous Post Digital Sports Marketing – A Primer: Presentation for Dojoko student conference Next article Who is winning the MAU race amongst the Indian OTT platforms? Nilesh DeshmukhI am passionate about sports and passionate about marketing. As a sports marketer, I have built significant expertise in successfully delivering medium to long term digital marketing strategy for global sports entities and brands like Arsenal FC, Manchester United FC, Chelsea FC, Major League Baseball, Formula E, and AELTC, etc to engage with their fans in India. I am currently based in London and lead India business at Engage Digital Partners. Website Twitter
Everything you need to know about the growth of football viewership in India By Nilesh Deshmukh October 14, 2022
SBU Ep34 : Everything you need to know about the WPL franchise bid process, BCCI’s sponsorship plan for the IPL and my prediction and eSports/gaming localisation case study
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