Everything you need to know about the growth of football viewership in India By Nilesh Deshmukh October 14, 2022
Share Share The nexus between Sports and Business.Marketing.Technology.Fans.Life. View this post on Instagram Today's sports business news featuring: ✅ Will RIL be TikTok's saviour in India? ✅ NUFC attracting interest from a Singaporean investment group ✅ KKR find new sponsors ✅ Southampton FC sponsor walks away citing UK-China geopolitical issues and COVID19 #sportsbiz #sportsindustry #sportsbusiness #sportsbusinessnewsindia A post shared by sportsnexus (@sportsnexusco) on Aug 18, 2020 at 12:29am PDT Will RIL become TikTok’s saviours in India? ByteDance is engaging in early discussions with Reliance Industries Limited for backing TikTok’s biz in India, in a move to potentially save the popular video app’s fate in its biggest market by users (200m). In a similar move, Microsoft has shown interest in a similar deal in the USA. Paris based Singapore business group in advanced talks to buy NUFC Singaporean group Bellagraph Nova Group are among investors interested in buying Newcastle United. It is reported that they have submitted a LOI and proof of funds and are supposed to be in advanced negotiations. Now the UK sports sector feels the strain of the geopolitical tension Chinese company LD Sports is to walk away from its £7.5m -per-year shirt sponsorship deal with English Premier League team Southampton two years early due to increased political tensions between China and the UK and the Covid-19 economic downturn. Byju’s pull out of their Kolkata Knight Riders sponsorship Kolkata Knight Riders has signed Indian esports and mobile gaming platform Mobile Premier League (MPL) as its principal sponsor for IPL 2020. Get Featured on our PodcastDo you work in the Sports Industry?Do you want to join the community of like-minded sports marketing professionals and discuss hot topics from the industry?Click Here Previous Post Everything you need to know about how Fanatics are changing the Sports Licensing game globally Next article Dream11 pips three other bidders to bag IPL sponsorship, MLB strike a live-streaming partnership with Fan Code and other news Nilesh DeshmukhI am passionate about sports and passionate about marketing. As a sports marketer, I have built significant expertise in successfully delivering medium to long term digital marketing strategy for global sports entities and brands like Arsenal FC, Manchester United FC, Chelsea FC, Major League Baseball, Formula E, and AELTC, etc to engage with their fans in India. I am currently based in London and lead India business at Engage Digital Partners. Website Twitter
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Everything you need to know about the growth of football viewership in India By Nilesh Deshmukh October 14, 2022
SBU Ep34 : Everything you need to know about the WPL franchise bid process, BCCI’s sponsorship plan for the IPL and my prediction and eSports/gaming localisation case study
SBU Ep31 : 2023 the year of sports dominance on OTTplatforms, the Indian eSports sector gets a significant boost from the government and other news
