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    • Why Mouth Freshner brands invested heavily in IPL 2025?

      By Nilesh Deshmukh June 13, 2025
    • The real cost of hosting a Cricket World Cup by the BCCI

      February 4, 2024
    • Five Interesting Facts About Snapchat in India

      November 17, 2023
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      Everything you need to know about the growth of football viewership in India

      October 14, 2022
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    • What is Multi Club Ownership in Football?

      By Nilesh Deshmukh January 3, 2025
    • Global eSports sectors roadmap for the fast-growing gaming market in India

      October 22, 2023
    • How to create a winning digital content strategy for global fan engagement

      December 24, 2020
Nilesh Deshmukh
Nilesh Deshmukh
I am passionate about sports and passionate about marketing. As a sports marketer, I have built significant expertise in successfully delivering medium to long term digital marketing strategy for global sports entities and brands like Arsenal FC, Manchester United FC, Chelsea FC, Major League Baseball, Formula E, and AELTC, etc to engage with their fans in India. I am currently based in London and work with a sports licensing startup.
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Serie A attracts interest from seven investors and IOC records its biggest ever surplus and other news

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Indian Online Fantasy Sport double revenues, eSports and e-commerce growing in China and other news

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How the Anti-China sentiment can affect the Sports industry in India

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UFC signs new kit partnership and Bundesliga in discussion of a new TV broadcast deal with Star Sports in India and other news

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Impact of COVID-19 pandemic on IPL

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Premier League’s 2019 media rights explained

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Ten statistics that prove Fantasy Sports is big in India

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What if the FIFA and Softbank deal goes through?

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Why critics should wait for the Under 17 World Cup to end before bitching about the lack of match day attendance

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Ten reasons why sports teams should invest in video content for second screens

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  • Home
  • Listicles
  • Deals Decoded
  • Infographics
    • Why Mouth Freshner brands invested heavily in IPL 2025?

      By Nilesh Deshmukh June 13, 2025
    • The real cost of hosting a Cricket World Cup by the BCCI

      February 4, 2024
    • Five Interesting Facts About Snapchat in India

      November 17, 2023
    • football_india_women

      Everything you need to know about the growth of football viewership in India

      October 14, 2022
  • Analysis
  • AI in Sports
    • AI in Sports Licensing
    • AI in Fan Engagement
  • Sports Nexus Series
    • What is Multi Club Ownership in Football?

      By Nilesh Deshmukh January 3, 2025
    • Global eSports sectors roadmap for the fast-growing gaming market in India

      October 22, 2023
    • How to create a winning digital content strategy for global fan engagement

      December 24, 2020
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